What about your start-up?

"Good leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion." Jack Welsh

New year's eve 2013 went by rather quietly, and i found myself the next day staring at a bunch of resolutions and a 2013 Jessica plan realizing how useless this all were. 

It felt the same as working long hours on creating a business plan for a start-up whilst having no vision or idea why you are doing the start-up. 

Or spending sleepless nights on a consulting deck that is eventually going to end up in the client's trash. 

And exactly like the deck, I threw my plans in trash, decided to lock myself down for a weekend and brainstorm the vision and mission for my start-up: me.

The 5-step process

"the discipline of writing something down is the first step toward making it happen"

But first, the ingredients

Pens, colorful ones, highlighters, lots of them. A board, sticky notes, or anything you can write on. Somewhere quiet and alone. Your favorite beverage, a day with no plans and patience.

1- Brainstorm - who am I

Spend half an hour to 45 minutes, throwing down all words that define you, mean something to you, inspire you, or simply come to your mind when you think of you. Remember no judgement: one of my words was neon colors. 

Next, cluster these words into themes; mine were 5:

Innovation, inspiration, revolution, feminine power, hard work

Now that you have all of these themes out of your head, take a break, and change scenery.

2- the 3 questions - your purpose

Come back re-read your words, then ask yourself these three questions:

- What do I wish to be remembered for after I die?

- If money was not a problem, what would I find myself doing?

- What matters most to me and why?

3- Map your life - your happiness

Create a graph of how happy you are and what were the major events. 

I surprisingly found out that during the perceived happiest events, for example starting stanford business school, I was in fact miserable. 

The purpose of this step is to help you understand what brings you happiness.

4- Your learnings

27 years on this earth, i actually had never took a moment to write down what I have learned during this journey. Check out my previous blog entry on my learnings. It is an empowering feeling to have them all clarified.

5- The outcome

So what was the synthesis of all of your mind porn?

Just like a company, I came up with

A mission

A vision

Guiding Principles

I am excited to share mine with you.

Mission: Inspire and support a world of seekers

Vision: a world full of people choosing meaningful lives

Guiding Principles: forgiveness, creativity, change, self-love, passion, vulnerability, gratitude, giving, courage

What next

I pinned my mission and vision in my bedroom, to remind me every day why i wake up and want to be part of this world.

While I have not figured out my detailed life plan, I as the CEO of myself have a clear direction. I now have a why, and it helps me make decisions faster, more confidently and from a place of trust.

What's your why?

photo credit www.celestenoche.com